Tech & Marketing Operations Specialist

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Tech & Marketing Operations Specialist in Madrid. Full-time. Are you ready to join our digital revolution journey?    At Aleph, we’re not just part of the digital advertising landscape—we’re shaping its future. Representing the world’s leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130+ markets across new and existing geographies.   Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels.   With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you’re ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career. We're looking for a proactive, resourceful, and AI-forward Tech & Marketing Operations Specialist to manage our technology projects, keep our learning platforms running seamlessly, and power the marketing engine that brings students to them  This role suits someone with a broad technical fluency who thrives on coordination, troubleshooting, and hands-on building. You don't need to be a professional developer, but you do need to be comfortable using tech tools to design, prototype, and ship real solutions.  The position will be based at the Madrid office with a hybrid work model. What You’ll Do Platform & Systems Management - Tech project management: Manage technology-related projects end to end — defining requirements, building timelines, tracking progress, and identifying improvements that serve broader project goals. - LMS management (WordPress & LearnDash): Own the day-to-day health of our WordPress-based LMS and LearnDash plugin — user administration, course administration, email flows, bulk imports, new features, configuration, and troubleshooting. - CRM & Marketing Automation (Salesforce & Salesforce Marketing Cloud): Act as first point of contact for Salesforce and SFMC — build and test journeys, landing pages, and lead magnets; investigate and resolve issues the Operations team can't solve; escalate and follow up when needed. - System integration: Serve as the architect making sure LMS, CRM, Marketing Cloud, and Power BI talk to each other correctly — designing and implementing the technical architecture for data flows between platforms, including low-code integrations. - Data integrity & reporting: Review data integrity across LearnDash, Salesforce, and Power BI; execute queries and build reports/extracts for non-technical stakeholders; handle large-scale data reviews (including million-row datasets) when needed. - Website support: Provide general technical support for the website and coordinate with relevant resources to resolve issues. - Compliance & security: Help bring the LMS environment up to the organization's IT and security standards, acting as liaison between the Education team, developers/cloud providers, and Security/Legal/IT. Marketing Operations & Growth - Campaign execution: Build, test, and launch email and lifecycle campaigns in Salesforce Marketing Cloud — segmentation, audience building, A/B tests, send scheduling, and deliverability hygiene. - Landing pages & lead capture: Build and ship landing pages and forms based on designs provided by the internal design team; ensure correct lead routing into Salesforce, field mapping, deduplication, and follow-up automation. - Tracking & attribution: Own the measurement layer — GA4, Google Tag Manager, conversion pixels, UTM taxonomy and enforcement — so that every campaign, source, and channel is measurable end to end. - Lifecycle & retention automation: Design automated flows across the student lifecycle (onboarding, course progress nudges, re-engagement, certification, upsell) connecting LMS events to CRM and Marketing Cloud triggers. - Martech stack & compliance: Own the marketing technology stack and its integrations; keep consent management, cookie compliance, and data handling aligned with privacy requirements and company policy. - AI for marketing: Apply the same builder mindset to marketing — AI-assisted copy and creative variants, campaign localization at scale, automated performance summaries, and audience insight tooling. Technical Bridge & Coordination - Stakeholder liaison: Serve as a primary point of contact between internal stakeholders (especially the development team) and business operations, translating business needs into functional technical specifications. - Specification writing & QA: Write clear technical specs, replicate scenarios, and fully test in QA and production before rollout. - Documentation: Keep the operations manual and technical documentation current and useful for the team. - Cross-functional project leadership: Lead multi-month initiatives (e.g., new catalog builds, platform redesigns, gl

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